Invest in the Future of Construction Project Management

Invest in the Future of Construction Project Management

Invest in the Future of Construction Project Management

We are raising capital to digitize the $3B T&M construction software market.

We are raising capital to digitize the $3B T&M construction software market.

The Problem

Disconnected Workflows

Trapped between paper chaos and bloated software, the industry lacks a middle ground. Relying on disconnected tools like Excel and text messaging drains valuable production time and compromises data integrity.

The SubTrack Solution

All-in-One Platform

We replace disconnected tools with a unified 'enter once' workflow for Labor, Equipment, Materials, and Approvals, eliminating administrative drag and securing data integrity.

The Market Opportunity

$3 Billion+ Immediate Serviceable Market

Target: We focus on 80,000+ mid-market field operation businesses managing millions in assets and labor. They have the capital for software but lack specialized solutions.

Growth: The market is expanding rapidly, projected to grow from $3B to $5B by 2030. Rising demand and workforce shortages are making digital efficiency mandatory.

Value: Our platform anchors their revenue generation, creating a deeply sticky product with minimal churn.

Traction & Roadmap

Building Momentum

Building Momentum

Accelerating from pilot validation to market scale

Accelerating from pilot validation to market scale

Foundation & Momentum (Q4 2025 – Q1 2026)

Focus: Strategic backing and real-world deployment.

Product Demo (Sep 2025)

Launched initial product demo to test demand. Response was overwhelming, confirming immediate interest from target users.

Incorporated Delaware C-Corp (Oct 2025)

Established legal entity as a Delaware C-Corporation, setting the foundation for institutional investment and growth.

Accelerator Selection (Dec 2025)

Accepted into Jason Calacanis' LAUNCH Accelerator (March 2026 Cohort). We will leverage elite mentorship and investor networks to fast-track our go-to-market strategy.

Pilot Launch & First Paying Customer (Jan 2026)

Strategic pilot partner secured with first paying customer committed. We are deploying the core Standard LEMs Module to live job sites, moving immediately from development to real-world usage.

Iterative Feedback Loop

Established a direct "Field-to-Dev" pipeline. We are rolling out features month-by-month, adjusting scope dynamically based on daily usage data from our pilot crews.

Scale & Evolution (2026–2027)

Focus: Expanding capabilities and growing revenue.

Metric Targets (18 Months)

Scale to 300+ active users with strong unit economics (4.6x LTV/CAC ratio, 8.8-month payback period). Significantly increase our ARR while leveraging the LAUNCH network to accelerate our seed fundraising and sales motion.

Product Expansion

Rolling out advanced modules (Invoicing, Client Portal) sequentially as the pilot cohort stabilizes.

Future Tech (2027)

Development of proprietary Offline-First Architecture, enabling full functionality for remote sites without connectivity.

The Opportunity

Why Invest Now?

Pre-Scale Valuation

Invest at the inflection point. You are entering immediately before our first revenue recognition, securing maximum equity upside before the post-revenue valuation jump.

Invest at the inflection point. You are entering immediately before our first revenue recognition, securing maximum equity upside before the post-revenue valuation jump.

Invest at the inflection point. You are entering immediately before our first revenue recognition, securing maximum equity upside before the post-revenue valuation jump.

Commercial Validation

We have moved beyond theory. With our first committed commercial partner secured, we have a clear signal of product-market fit.

We have moved beyond theory. With our first committed commercial partner secured, we have a clear signal of product-market fit.

We have moved beyond theory. With our first committed commercial partner secured, we have a clear signal of product-market fit.

Blue Ocean

We face zero direct software competition. We are digitizing a $3B+ sector that is currently running on paper, creating a clear path to category leadership.

We face zero direct software competition. We are digitizing a $3B+ sector that is currently running on paper, creating a clear path to category leadership.

We face zero direct software competition. We are digitizing a $3B+ sector that is currently running on paper, creating a clear path to category leadership.

Platform vs. Tool

We aren't just a time-clock. We are the central nervous system for T&M contractors, replacing 3-4 disjointed apps.

We aren't just a time-clock. We are the central nervous system for T&M contractors, replacing 3-4 disjointed apps.

We aren't just a time-clock. We are the central nervous system for T&M contractors, replacing 3-4 disjointed apps.

Niche Dominance

Engineered for the chaotic, variable workflows of Specialty Construction, solving complex field problems that generic software is too rigid to handle.

Engineered for the chaotic, variable workflows of Specialty Construction, solving complex field problems that generic software is too rigid to handle.

Engineered for the chaotic, variable workflows of Specialty Construction, solving complex field problems that generic software is too rigid to handle.

Low Barrier to Entry

Our self-serve model allows small crews to onboard in minutes without a sales call or time-consuming onboard processes, enabling rapid adoption across the industry.

Our self-serve model allows small crews to onboard in minutes without a sales call or time-consuming onboard processes, enabling rapid adoption across the industry.

Our self-serve model allows small crews to onboard in minutes without a sales call or time-consuming onboard processes, enabling rapid adoption across the industry.

Founder Expertise

We aren't guessing; we are executing. Led by 10 years of direct industry experience in Western Canada's heavy construction sector.

We aren't guessing; we are executing. Led by 10 years of direct industry experience in Western Canada's heavy construction sector.

We aren't guessing; we are executing. Led by 10 years of direct industry experience in Western Canada's heavy construction sector.

Proprietary Data Engine

We capture granular production rates and cost data that no one else has. This builds a predictive intelligence moat that competitors cannot replicate.

We capture granular production rates and cost data that no one else has. This builds a predictive intelligence moat that competitors cannot replicate.

We capture granular production rates and cost data that no one else has. This builds a predictive intelligence moat that competitors cannot replicate.

Meet the Co-founders

Jeandre Visser CPO

Jeandre Visser CPO

Product & SWE

Product & SWE

William Thibault CEO

William Thibault CEO

Construction & Earthworks PM

Construction & Earthworks PM

Matthew Swezey CTO

Matthew Swezey CTO

Enterprise SaaS & SWE

Enterprise SaaS & SWE

Get In Touch

Ready to define the future of field work?

Ready to define the future of field work?

Complete the form to access documents upon request:

Complete the form to access documents upon request:

Pitch Deck

Pitch Deck

Pitch Deck

5-Year Financial Model

5-Year Financial Model

5-Year Financial Model

Full Product Roadmap

Full Product Roadmap

Full Product Roadmap

SAFE Agreement

SAFE Agreement

SAFE Agreement

IMPORTANT LEGAL NOTICES

This page is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy any securities. Any such offer would only be made pursuant to a formal offering memorandum and only to accredited investors in accordance with applicable securities laws. Investment in early-stage companies involves substantial risk, including the risk of total loss of invested capital. Past performance is not indicative of future results. Prospective investors should consult with their legal, tax, and financial advisors before making any investment decision. Subtrack Inc. is a Delaware corporation. Securities offered through this raise are in the form of a Simple Agreement for Future Equity (SAFE) using the Y Combinator standard post-money template.


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